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Now booking Q1 2027 campaigns

Put your brand where the fans already are.

Brands Crest pairs games, apps and consumer brands with YouTube creators their audiences genuinely love. One point of contact, fast answers, and sponsored moments that feel like part of the show, not an interruption.

2.7M+combined subscribers
500K+views every upload round
90%US and UK viewers
Our creators have been featured by
GamesRadar+AOLIBTimes UKUpworthyOpenCriticTV AztecaLevelUpGray TelevisionMein MMOCrosswalk GamesRadar+AOLIBTimes UKUpworthyOpenCriticTV AztecaLevelUpGray TelevisionMein MMOCrosswalk
The roster

Creators people actually
show up for.

A tight, handpicked lineup in gaming and family friendly entertainment. Book one creator or bundle the whole roster for a single coordinated push.

★ HEADLINER
G

GrammaCrackers

Gaming grandma · Minecraft · Livestreams

The internet's favorite gaming grandma. Her story went viral around the world and landed coverage across national TV and major gaming outlets. Viewers of every age tune in, which makes her one of the most warm, brand safe and shareable voices in gaming.

1M+subscribers
250Kavg views per video
IntegrationsLivestream featuresShortsPR friendly
L

Lynix

Minecraft · Horror · Comedy

Cinematic Minecraft storytelling built on custom made mods. Big swings, big reactions, and an audience that watches to the very end. Perfect for integrations that need to be remembered.

1.5Msubscribers
200Kavg views per video
IntegrationsDedicated videosCustom in game moments
Lo

Lonox

Minecraft · Challenges · Entertainment

A fast moving upload schedule makes Lonox ideal for recurring placements. Run a multi video package and stay top of mind month after month with the same loyal audience.

200Ksubscribers
50Kavg views per video
Recurring integrationsMonthly packagesShorts
C

Cherry

Minecraft · Builds · Community

A rising creator with a close knit, highly engaged community. A smart, efficient way to test a new product, a new market or a new message before scaling up.

25Ksubscribers
15Kavg views per video
IntegrationsTest campaignsCommunity posts
+

The full roster

One brief · Every channel

Bundle every creator into one coordinated launch. Same week, same message, four different audiences, one simple invoice.

2.7M+combined subscribers
500K+views per round
Ask about bundles →
2.7M+combined subscribers across the roster
500K+views when every channel posts once
90%of viewers based in the US and UK
4channels, one point of contact
The audience

Premium markets.
Real attention.

Our creators speak to English speaking audiences in the markets brands care about most. Viewers choose to watch for the full story, so your message lands with people who are paying attention.

Where viewers watch from

Share of views across the roster, by country

United StatesLargest and most valuable ad market
70%
United KingdomStrong second market, same language
20%
Eastern Europe and AsiaGrowing international reach
10%
🎮
Gaming first

Minecraft is one of the best selling games ever made. Our viewers live in games, apps and tech every day.

🛡️
Brand safe

Family friendly content with no shock value. Your logo sits next to stories people feel good about.

⏱️
Watched to the end

Story driven videos keep people around, so mid video placements are seen, not skipped.

💬
Loyal communities

Viewers come back upload after upload, so recurring placements build real recognition.

That's the population of Chicago.

2.7 million subscribers is roughly everyone in America's third largest city. And a single round of uploads draws about as many views as five sold out Michigan Stadiums.

What you can book

Formats that fit the story.

Every placement is written in the creator's own voice, so it plays like part of the video your audience came for.

Video integrations

A 60 to 90 second spot inside a full length video, with a tracked link and pinned comment.

Best for: installs, signups, sales

Dedicated videos

A full video built around your game, app or product. The deepest story you can tell with a creator.

Best for: launches and big moments

Livestream features

Live shoutouts, on screen overlays and in stream moments with a real time audience.

Best for: hype and live engagement

Shorts

Vertical, fast and shareable. Great for reach, retargeting and keeping a campaign in the feed.

Best for: reach and frequency

Custom in game moments

Branded builds, items and moments created inside Minecraft so your brand becomes part of the world.

Best for: memorable creative

Roster bundles

Multiple creators, multiple videos, one plan. Coordinated timing for maximum impact.

Best for: launch weeks and seasons
Why Brands Crest

Boutique by design.

Big agencies juggle hundreds of names and pass you between account managers. We keep it focused, personal and quick.

01
One person, start to finish

The person who answers your first email runs your campaign through to the final report.

02
Fast, clear answers

Availability, timelines and a proposal in days, not weeks.

03
You approve everything

Talking points, scripts and final cuts are shared with you before anything goes live.

04
Results you can read

A clean wrap report with views, clicks and conversions from your tracked links.

Brands Crest
Big agencies
Point of contact
Direct
Layers of reps
Proposal turnaround
Days
Weeks
Creator relationships
Close and personal
Database of names
Minimum spend
Flexible
Often high
Bundles across channels
One invoice
Separate deals
Custom in game creative
Built in
Rare
How it works

From first email to live in weeks.

1

Share your goals

Tell us what you're promoting, who you want to reach and the budget you're working with.

Day 1
2

Get a proposal

We match the right creators and formats, with dates, deliverables and pricing laid out clearly.

Within days
3

Approve the creative

Creators write it in their own voice. You review talking points and the final cut before launch.

1 to 3 weeks
4

Go live and measure

Videos publish on schedule and you get a wrap report with the numbers that matter to you.

Launch week
Who we work with

Built for brands like yours.

🎮PC and mobile games 📱Apps and software 🖥️PC hardware and peripherals 🎧Gaming gear 🍿Snacks and drinks 🧸Toys and collectibles 🛒Marketplaces and gaming services 🔒Privacy and security tools 📚Learning and creativity 👕Apparel and merch

We keep our roster's trust by only working with reputable brands. Gambling, adult products and misleading offers are a hard no.

FAQ

Good questions.

Don't see yours here? Send it over and you'll hear back quickly.

Is there a minimum budget?

No fixed minimum. Tell us your budget and goals and we'll recommend the creators and formats that get the most out of it, from a single test integration to a full roster launch.

How fast can a campaign go live?

Most campaigns go from first email to published video in two to four weeks. Time sensitive launches can often move faster, so just let us know your date.

Do we get to approve the content?

Yes. You share your key messages, we share talking points and the final cut before anything is published. Creators keep their natural voice, which is exactly why audiences trust them.

What results will we see?

Every campaign includes tracked links or promo codes and a wrap report covering views, clicks and conversions, plus screenshots of live placements for your records.

Can we book just one creator?

Absolutely. Many partners start with a single integration, see the results, then expand into a multi video or multi creator package.

Do you offer category exclusivity?

Yes, for recurring partners. We can hold a category for the length of your campaign so no competitor appears alongside you.

Let's talk

Ready to reach millions of fans?

Tell us a little about your brand and what you'd like to achieve. You'll get a personal reply with availability and ideas, usually within one business day.

J
JaimeFounder and Partnerships Lead

Your message goes straight to Jaime. No mailing lists, ever.

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